Multiple Choice
Companies use _____ to fit the needs and preferences of a specific target market by combining product,distribution,promotion,and pricing strategies.
A) a marketing mix
B) organization marketing
C) consumer behavior
D) market segmentation
Correct Answer:

Verified
Correct Answer:
Verified
Q112: Personal factors that influence consumer behavior include
Q113: Which utility is created by making a
Q114: Ownership utility is also called possession utility.
Q115: Pricing strategy decisions include package design,brand names,trademarks,and
Q116: The Internet is considered an indirect method
Q118: Isabella has initiated a project to establish
Q119: The era in marketing history characterized by
Q120: As long as one party offers something
Q121: Ownership utility is created by making a
Q122: Identifying skin care products for women of