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    International Marketing Study Set 8
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    Exam 13: Products and Services for Consumers
  5. Question
    In General, the Rate of Acceptance or Resistance of the Market
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In General, the Rate of Acceptance or Resistance of the Market

Question 15

Question 15

Multiple Choice

In general, the rate of acceptance or resistance of the market to a product is negatively related to


A) relative advantage.
B) compatibility.
C) trialability.
D) complexity.
E) observability.

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