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    International Marketing Study Set 8
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    Exam 1: The Scope and Challenge of International Marketing
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    The Controllable Elements for Marketers Can Be Altered in the Long
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The Controllable Elements for Marketers Can Be Altered in the Long

Question 58

Question 58

True/False

The controllable elements for marketers can be altered in the long run and, usually, in the short run to adjust to changing market conditions, consumer tastes, or corporate objectives.

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