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  3. Study Set
    International Business Study Set 6
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    Exam 12: Global Market Opportunity Assessment
  5. Question
    When Determining a Product's Potential in Numerous Foreign Markets, It
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When Determining a Product's Potential in Numerous Foreign Markets, It

Question 7

Question 7

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When determining a product's potential in numerous foreign markets, it is usually best to assume that buyers have identical needs and purchasing habits across the markets.

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