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    International Business Study Set 6
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    Exam 11: Strategy and Organization in the International Firm
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    IKEA Fared Well During the Recent Global Recession
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IKEA Fared Well During the Recent Global Recession

Question 59

Question 59

True/False

IKEA fared well during the recent global recession. Its value-oriented furniture and housewares appealed to customers during tough economic times.

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