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    International Business Study Set 6
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    Exam 11: Strategy and Organization in the International Firm
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    Global Integration Is the Coordination of the Firm's Value-Chain Activities
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Global Integration Is the Coordination of the Firm's Value-Chain Activities

Question 73

Question 73

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Global integration is the coordination of the firm's value-chain activities across multiple countries to achieve worldwide efficiency, synergy, and cross-fertilization to take advantage of similarities between countries.

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