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    Exam 12: Developing and Pricing Products
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    A Firm Makes Bookcases,bicycles,soft Drinks,armored Cars,and Novelty Dishes
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A Firm Makes Bookcases,bicycles,soft Drinks,armored Cars,and Novelty Dishes

Question 21

Question 21

Multiple Choice

A firm makes bookcases,bicycles,soft drinks,armored cars,and novelty dishes.What do these items make up?


A) product line
B) product variety
C) product assortment
D) product mix
E) product inventory

Correct Answer:

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