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Samson's Is a Large Clothing Retailer

Question 85

Multiple Choice

Samson's is a large clothing retailer. The store offers over 1,000 brands and 50,000 different products. Which of the following value-creating activities can best be seen in the given example?


A) Breaking bulk
B) Scrambled merchandising
C) Vertical integration
D) Offering assortments
E) Add-on selling

Correct Answer:

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