Mothers Are Stronger Consumer Socialization Agents Than Their Husbands Because

Multiple Choice

Mothers are stronger consumer socialization agents than their husbands because ________.

A) mothers are more involved with their children
B) the mothers often control their children's exposure to commercial messages
C) the mothers provide instruction in the skills needed to become consumers
D) the mothers regulate the amount of money children can spend and how they spend it
E) all of the above