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  3. Study Set
    Consumer Behavior Study Set 2
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    Exam 6: Consumer Attitude Formation and Change
  5. Question
    Because Expensive and Important Purchases Often Require Compromise When Choosing
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Because Expensive and Important Purchases Often Require Compromise When Choosing

Question 86

Question 86

True/False

Because expensive and important purchases often require compromise when choosing among alternatives, post-purchase dissonance commonly occurs.

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