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  3. Study Set
    Consumer Behavior Study Set 2
  4. Exam
    Exam 4: Consumer Perception and Positioning
  5. Question
    When Consumers Encounter Prices That Are in Line with Their
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When Consumers Encounter Prices That Are in Line with Their

Question 76

Question 76

True/False

When consumers encounter prices that are in line with their expectations and feel harmonious, they engage in dissonance reduction.

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