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  3. Study Set
    Consumer Behavior Study Set 2
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    Exam 1: Consumer Behavior: Information-Driven Consumer Behavior
  5. Question
    The Selling Concept Does Not Consider Customer Satisfaction Because Consumers
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The Selling Concept Does Not Consider Customer Satisfaction Because Consumers

Question 78

Question 78

True/False

The selling concept does not consider customer satisfaction because consumers who are aggressively induced to buy products they do not want or need will not buy them again.

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