Multiple Choice
Peggy Deardon's DVDs classifies its rental movies according to categories such as "Action," "Comedy," "Foreign," "Children's," and so on.Which of the following is Peggy Deardon's primary standard for segmenting its market?
A) Psychographic
B) Geographic
C) Income
D) Demographic
Correct Answer:
Verified
Correct Answer:
Verified
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