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  3. Study Set
    Contemporary Marketing Study Set 3
  4. Exam
    Exam 15: Distribution Channels and Supply Chain Management
  5. Question
    _____ Refers to the Movement of Products Through More Than
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_____ Refers to the Movement of Products Through More Than

Question 17

Question 17

Multiple Choice

_____ refers to the movement of products through more than one channel to reach the firm's target market.


A) Direct channeling
B) Dual distribution
C) Selective channeling
D) Exclusive distribution

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