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A Skimming Pricing Strategy Is More Commonly Used by Firms

Question 138

Multiple Choice

A skimming pricing strategy is more commonly used by firms to:


A) reduce the raised prices of products to the original level.
B) set a market-entry price for distinctive goods or services with little or no initial competition.
C) set a relatively low price for a product when they enter new markets characterized by dozens of competing brands.
D) set stable wholesale prices that undercut offers competitors make to retailers.

Correct Answer:

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