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As the Marketing Manager of Heartland Pride, a Cheese and Dairy

Question 5

Multiple Choice

As the marketing manager of Heartland Pride, a cheese and dairy goods producer, you've done a great job of promoting your company's products in Wisconsin. However, now you want to take it further, expanding into neighboring states. Which option seems like the best choice to you?


A) Designing a social media advertising campaign targeted at Midwestern consumers
B) Building a website that makes recommendations based on customers' previous orders
C) Creating online promotional campaigns based on seasonal changes and holidays
D) Sending e-mail campaigns alerting distributors when new products become available

Correct Answer:

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