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    Contemporary Marketing Study Set 3
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    Exam 1: Marketing: the Art of Satisfying Customers
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    The Emergence of the Marketing Concept Can Best Be Explained
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The Emergence of the Marketing Concept Can Best Be Explained

Question 75

Question 75

Multiple Choice

The emergence of the marketing concept can best be explained by:


A) higher production levels.
B) greater sophistication in the production of goods.
C) the shift from a seller's market to a buyer's market.
D) a focus on product quality.

Correct Answer:

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