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    Exam 14: The Strategic Management of Costs and Revenues
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    When Managers Take Advantage of an Unusual Event by Charging
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When Managers Take Advantage of an Unusual Event by Charging

Question 26

Question 26

Multiple Choice

When managers take advantage of an unusual event by charging prices that consumers believe are too high, they are practicing:


A) Price gouging
B) Cost-based pricing
C) Predatory pricing
D) Illegal pricing

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