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    Business Essentials Study Set 6
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    Exam 13: Pricing,promoting,and Distributing Products
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    Which Aspect of the Marketing Mix Is Concerned with the Most
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Which Aspect of the Marketing Mix Is Concerned with the Most

Question 220

Question 220

Multiple Choice

Which aspect of the marketing mix is concerned with the most effective techniques for communicating information about a product?


A) Advertising
B) Promotion
C) Public relations
D) Publicity
E) Messaging

Correct Answer:

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