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    Exam 12: Understanding Marketing Principles and Developing Products
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    ________ Is an Example of a Rational Motive,whereas ________ Is
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________ Is an Example of a Rational Motive,whereas ________ Is

Question 113

Question 113

Multiple Choice

________ is an example of a rational motive,whereas ________ is an example of an emotional motive when buying a new pair of pants.


A) Quality;aesthetics
B) Cost;quality
C) Aesthetics;Quality
D) Quality;Usefulness
E) Sociability;imitation of others

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