Multiple Choice
What is a big difference between the marketing of today versus marketing products 50 years ago?
A) Very few marketing strategies were developed and implemented 50 years ago.
B) Today's marketers can more precisely define and understand consumer needs.
C) Marketing programs are much less expensive today than they were 50 years ago.
D) Marketers of 50 years ago could not engage in market segmentation.
E) Marketing was more accepted in organizations 50 years ago than today.
Correct Answer:
Verified
Correct Answer:
Verified
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