Multiple Choice
Purchase intentions
A) Are a very good indicator of an individual's future behavior.
B) May be better predictors of future behavior for large dollar expenditures.
C) Are a relatively good predictor of a family's purchase behavior.
D) Are studied often in marketing because they are very similar to attitudes.
E) Are better predictors of future behavior for small dollar expenditures.
Correct Answer:

Verified
Correct Answer:
Verified
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