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Unless a Researcher Is Facing a Straightforward, Recurring Issue for Which

Question 42

Multiple Choice

Unless a researcher is facing a straightforward, recurring issue for which data are already built into the company's decision support system, the odds are______________that some form of______________data is needed to provide solutions for marketing problems?


A) low/primary
B) low/secondary
C) high/primary
D) high/secondary
E) None of the above are correct

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