Multiple Choice
The key feature that distinguishes focus groups from depth interviews is:
A) Group interaction.
B) The presence of a researcher.
C) The expertise of the participant(s)
D) The time required to do one.
E) All of the above are correct.
Correct Answer:

Verified
Correct Answer:
Verified
Q38: Exploratory research that attempts to draw from
Q39: Candidates for depth interviews could include:<br>A) Current
Q40: A technique for searching for statistical patterns
Q41: You are the product manager for Buckstars
Q42: Like focus groups, nominal groups are a
Q43: Which of the following is one of
Q44: In case analysis, cases that reflect extremes
Q46: Compare and contrast focus and nominal groups
Q47: Focus group respondents are usually selected so
Q48: Benefits of focus groups include:<br>A) Ideas that