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    Basic Marketing Research Study Set 3
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    Exam 15: Data Collection Enhancing Response Rates While Limiting Errors
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    Refer to Scenario 17
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Refer to Scenario 17

Question 57

Question 57

Multiple Choice

Refer to Scenario 17.1. What is the response rate in this particular situation?


A) 80%
B) 73%
C) 70%
D) 62%
E) 41%

Correct Answer:

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