John Devos Wants to Give a Presentation to Retailers on the New

Multiple Choice

John Devos wants to give a presentation to retailers on the new line of angular washing machines launched by his company. At what stage in the presentation should John include some tips for selling these washing machines to end users?

A) While discussing the FAB of the product.
B) While presenting the marketing plan.
C) Before discussing the FAB of the product.
D) While explaining the business proposition.
E) At the end of his presentation.