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Green Frog Is an Environmentally Friendly Firm in the Cosmetics

Question 21

Multiple Choice

Green Frog is an environmentally friendly firm in the cosmetics industry that has decided to undertake a strategic planning project.It wants to ensure that it performs the process correctly and so intends to start the process with the first step of the strategic planning process,which is


A) crafting a mission statement.
B) setting objectives.
C) measuring performance.
D) defining its business level strategy.

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