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    Business
  3. Study Set
    Global Strategy
  4. Exam
    Exam 6: Entering Foreign Markets
  5. Question
    Selling the Rights to Intellectual Property for a Royalty Fee
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Selling the Rights to Intellectual Property for a Royalty Fee

Question 7

Question 7

Multiple Choice

Selling the rights to intellectual property for a royalty fee happens with:


A) Licensing/franchising.
B) Turnkey projects.
C) R&D contracts.
D) Co-marketing.

Correct Answer:

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