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    Exam 14: Global Marketing Communications Decisions II: Sales Promotion, personal Selling, and Special Forms of Marketing Communication
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    In the Six-Step Presentation Plan,the First and Last Steps Are
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In the Six-Step Presentation Plan,the First and Last Steps Are

Question 105

Question 105

Multiple Choice

In the six-step presentation plan,the first and last steps are respectively:


A) presentation;demonstration.
B) approach;close.
C) presentation;negotiation.
D) approach;presentation.
E) approach;servicing the sale.

Correct Answer:

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