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    Global Marketing Study Set 5
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    Exam 6: Global Information Systems and Market Research
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    How Can Observational Studies and Focus Groups Be Used in Marketing
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How Can Observational Studies and Focus Groups Be Used in Marketing

Question 20

Question 20

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How can observational studies and focus groups be used in marketing research? What are the different methods by which these studies are conducted?

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In the observation method,one or more tr...

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