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    Global Marketing Study Set 5
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    Exam 1: Introduction to Global Marketing
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    The European Union Prohibits the Use of Generic Terms Such
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The European Union Prohibits the Use of Generic Terms Such

Question 57

Question 57

True/False

The European Union prohibits the use of generic terms such as "Parmesan" for dairy imports to protect cheese producers in Italy.This is an example of a nontariff barrier (NTB).

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