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    Entrepreneurship A Process Perspective
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    Exam 4: What Entrepreneurs Need to Know Before They Start: Acquiring and Interpreting Information About Markets Competitors and Government
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    Marketing Research Is
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Marketing Research Is

Question 28

Question 28

Multiple Choice

Marketing research is


A) more creativity than logic.
B) more logic than creativity.
C) more art than science.
D) more science than art.
E) B and D.

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