The Following Are Potential Pitfalls of an Integrated Overall Low

Multiple Choice

The following are potential pitfalls of an integrated overall low cost and differentiation strategy, except:

A) firms that fail to attain both strategies may end up with neither and become 'stuck-in-the-middle.'
B) targeting too large a market that causes unit costs to increase.
C) underestimating the challenges and expenses associated with coordinating value-creating activities in the extended value chain.
D) miscalculating sources of revenue and profit pools in the firm's industry.