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    Strategic Management Creating Competitive Advantages Study Set 4
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    Exam 5: Business-Level Strategy: Creating and Sustaining Competitive Advanta
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    To Generate Above Average Returns, a Firm Following an Overall
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To Generate Above Average Returns, a Firm Following an Overall

Question 38

Question 38

True/False

To generate above average returns, a firm following an overall cost leadership position should not be concerned with attaining parity or proximity based on differentiation relative to its peers.

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