When Galaxy Ventures, a Real Estate Company, Entered the Low-Cost

Multiple Choice

When Galaxy Ventures, a real estate company, entered the low-cost housing business, the market was already saturated with other players. Thus, the company was forced to exit the market due to lack of customer loyalty and substantial dividends. Galaxy Ventures was facing

A) first-mover disadvantages.
B) late-mover disadvantages.
C) last-in first-out disadvantages.
D) comparative disadvantages.
E) absolute disadvantages.