Fast Food Chain Restaurants Promote Different Menu Choices in Different

Multiple Choice

Fast food chain restaurants promote different menu choices in different countries depending on a range of factors such as demographics, local taste, income levels, and cultural values. This demonstrates that

A) significant differences still exist among national markets.
B) cultural diversity has been replaced by global uniformity.
C) the global market is less complex than national markets.
D) only multinational giants can benefit from the globalization of markets.
E) the social norms in a country do not affect purchase decisions of consumers.