Which of the Following Is Not One of the "Number

Multiple Choice

Which of the following is not one of the "number of interesting issues that arise in yield management?"

A) Pricing structures must appear logical to the customer and justify different prices
B) Designing yield management programs that cannot be imitated by a competitor
C) How to handle variability in customer arrivals, duration, and interval
D) Managing the service process
E) Training workers and managers to work in a yield management environment