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Which of the Following Statements Is True of Demand-Based Pricing

Question 117

Multiple Choice

Which of the following statements is true of demand-based pricing?


A) It is less risky than cost-based pricing.
B) It is more market-focused than cost-based pricing.
C) It involves layering the profit margin on the cost of a product to determine its price.
D) It begins by determining the actual cost of each product.

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