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    Exam 18: Creating Competitive Advantage
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    Almost Every Industry Includes Firms That Specialize in Serving Target
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Almost Every Industry Includes Firms That Specialize in Serving Target

Question 42

Question 42

Multiple Choice

Almost every industry includes firms that specialize in serving target subsegments called market ________.


A) niches
B) mavens
C) baskets
D) indicators
E) mixes

Correct Answer:

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