Multiple Choice
A ______________ is a broad declaration of an organization's overriding purpose intended to identify its products and customers and distinguish itself from other similar organizations.
A) mission statement
B) vision statement
C) goal statement
D) SWOT analysis
E) corporate-level strategy
Correct Answer:

Verified
Correct Answer:
Verified
Q2: Plans with a time horizon between one
Q3: Corporate and business-level plans are generally short
Q4: Planning gives managers a sense of direction
Q5: A functional-level strategy to accomplish the goal
Q6: Implementing strategy may require:<br>A)Allocating responsibility<br>B)Creating detailed action
Q8: Crisis management:<br>A)predicts when conditions might give rise
Q9: The organization's vision is generally set by:<br>A)top
Q10: Plans with a time horizon of five
Q11: An example of contingency planning is when
Q12: Discuss time horizons in terms of long-term