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  2. Topic
    Business
  3. Study Set
    Managing for Quality
  4. Exam
    Exam 5: Focusing On Customers
  5. Question
    Research Identified Five Principal Dimensions That Contribute to Customer Perceptions
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Research Identified Five Principal Dimensions That Contribute to Customer Perceptions

Question 2

Question 2

Multiple Choice

Research identified five principal dimensions that contribute to customer perceptions of service quality.Which of the following is NOT one of them?


A) Reliability
B) Assurance
C) Fringe benefits
D) Responsiveness

Correct Answer:

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