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Todd Directs a Team of Creative Writers for an Advertising

Question 26

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Todd directs a team of creative writers for an advertising firm. He tells Sabrina, another team director, that she needs to be aware that creative writing creates a lot of strong feelings because motivation and inspiration can be very inconsistent. Todd has always done a fabulous job leading creative teams because he recognizes the thoughts and feelings involved in the process. Todd has a high degree of


A) creative thinking.
B) consideration.
C) emotional intelligence.
D) transactional thinking.

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