Jason Has Been Hired by Praltiz Inc

Multiple Choice

Jason has been hired by Praltiz Inc., an IT firm, to perform an integrating role by

A) determining which threats in the external environment should be taken most seriously.
B) conducting an in-house study to determine which departments can be trimmed.
C) advising the manager of the marketing department on how to appeal to teenage consumers.
D) increasing coordination between the marketing and research departments to achieve performance gains.