Multiple Choice
When an organization enters a new type of industry, which is not similar in any way to the current businesses of the organization, it is engaged in
A) concentration on a single business.
B) unrelated diversification.
C) international expansion.
D) related diversification.
Correct Answer:
Verified
Correct Answer:
Verified
Q73: The motorcycle company EasyRider, Inc., finds itself
Q74: PepsiCo purchased KFC so that it could
Q75: What is the major advantage of a
Q76: A backward vertical integration occurs when a
Q77: Discuss the different modes of international expansion.
Q79: A good plan specifies not only which
Q80: Managers should attempt to collect and use
Q81: BMW produces cars exclusively for high-income customers.
Q82: What is the plan of action for
Q83: While managers at QualityFirst Manufacturing were conducting