Imelda, a Professor of Management Studies, Wants to Organize a Collaborative

Multiple Choice

Imelda, a professor of management studies, wants to organize a collaborative project with her students to help them understand various aspects of marketing. She writes down the project goal in a circle in the center of a large sheet of paper. She and her students then brainstorm to identify the tasks that must be done to achieve the goal. She asks the students to write each task in a circle on the sheet and draw lines connecting the various circles. In this scenario, Imelda is using a process called _____.

A) Failure Mode and Effect Analysis (FMEA)
B) RACI matrix
C) hierarchal planning
D) mind mapping
E) contingency analysis