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Which Methodology Does Walmart Use to Determine Where in the Store

Question 30

Multiple Choice

Which methodology does Walmart use to determine where in the store to stock products for customer convenience (for example,placing Kleenex tissues in the paper-goods aisle and also beside cold medicines) ?


A) Shopper marketing
B) Shopper analytics
C) Big data analysis
D) Market-basket analysis

Correct Answer:

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