A Mobile Telephone Manufacturer Markets a Limited Edition Cell Phone

Multiple Choice

A mobile telephone manufacturer markets a limited edition cell phone model with 126 different functions.The campaign failed across all 50 states in the United States.Which of the following is the most likely reason?

A) The mobile simply wouldn't offer any discernible benefit compared to existing products.
B) There was a good match between product and customer desires to have a simple phone.
C) The market size was overestimated and thus the manufacturer overproduced.
D) The price was little high and the initial distribution covered a small geographical area.