Multiple Choice
Unlike hedonic value,utilitarian value:
A) is a form of perceived value.
B) is obtained from products rather than services.
C) can be viewed as a means to an end.
D) can be enjoyed without making a purchase.
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q1: Which of the following is considered an
Q3: When a husband decides to buy his
Q4: Which stage in the consumer decision-making process
Q5: Joshua is a millionaire,and he manages several
Q6: Claudia is looking to purchase a good
Q7: Saraz Inc.,a leading brand of apparel,has several
Q8: _ is the most complex type of
Q9: Which term describes the type of group
Q10: The imbalance between actual and desired states
Q11: Steve saw a television advertisement for Yamaha