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    Exam 8: Marketing Research: From Customer Insights to Actions
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    There Are Two Key Elements When Defining a Marketing Research
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There Are Two Key Elements When Defining a Marketing Research

Question 115

Question 115

Multiple Choice

There are two key elements when defining a marketing research problem. One of these is


A) specify constraints.
B) set the research objectives.
C) determine how to collect data.
D) evaluate previous research results.
E) identify desired solutions.

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