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Figure 8-5 -Figure 8-5 Above Shows How Marketing Researchers and Managers Use

Question 5

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Figure 8-5 -Figure 8-5 above shows how marketing researchers and managers use information technology to turn information into marketing actions. What does A represent? A) external data sources B) results C) data warehouse D) internal data sources E) buying queries Figure 8-5
-Figure 8-5 above shows how marketing researchers and managers use information technology to turn information into marketing actions. What does A represent?


A) external data sources
B) results
C) data warehouse
D) internal data sources
E) buying queries

Correct Answer:

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